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FIVE DAYS OF SS18 FASHION AT LFW

FASHION CAN BE FUN… REVIEW OF SS18 AT LFW

London Fashion Week was five days of fabulousness. With all the usual heavyweights showcasing their collections, whether it be by catwalk, film or presentation- we even poached Tommy Hilfiger  from New York!

As expected, there were the outrageously impractical cuffs, summer sequins, larger than life ruffles and anoraks on display. Yup, the Great British summer essential is now making waves, or at least puddles on the runway… Even the Queen’s timeless style was immortalised at the Bora Aksu show.

My personal favourites were (as usual), Ashish and his Witch logo top,

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 for summer sequins, and Osman for something (everything) pretty.  Matty Bovan who showcased at Fashion East, let loose with a colouring box and created a collection fit for a modern art gallery. Jasper Conran is the label to look to for understated sportswear, and Markus Lupfer not only presented with a gorgeous sausage dog, his patterns, knits and crochet combos are on my lust list. And don’t get me started on his sunglasses! With Christopher Kane tickig all my boxes for oversized monochrome.

Nicola Formichetti’s Nicopanda offered a cutesy selection of pastel pinks, albeit in PVC dungarees, and ruffled shirts. Even conservative stalwart, Paul Costelloe showcased his classic models in clashing red and pink PVC (no less!). The male models complemented this in a range of wedding ready suits- with the pastel rainbow two piece gaining a round of applause!

Bum bags are back at House of Holland along with a ninety ravers vibe, and if you have the figure for it, squeeze into one of Donatella Versace’s Vogue print catsuits…if they are good enough for the original supers…! (shown in Milan, but loved everywhere…) Newbie designer Billie Jacobina hit the spot with skateboarding girls and prints to dazzle in her Fashion Scout presentation.

However, if you are looking something more aherm, refined, the eighties were leading the way at Ashley Williams with tiger print twin sets, and blue hair! The eighties also cropped up at the off-schedule shows including Irene Sj Yu (tiger print, crop tops, ruffles and lacing).

For a touch of Anne of Green Gables, kit yourself out in the best ruffles you can buy, and check out Preen, Fyodor Golan, HAIZHEN WANG  and Marques’ Almeida. Pretty, floaty and flirty, let’s just hope we get some sunshine to show these pretties off!

And when you have something to hide, you might be tempted to try one of the bustle dresses from Erdem, Mary Katrantzou or Simone Rocha who have taken inspiration from Balenciaga; With versions of the iconic bubble dress- which might look extremely pretty, but ain’t gonna be easy to run for a bus in!

More wearable collections, and something who for those who are looking to invest in something practical should definitely take note of Sharon Wauchob- with a collection of (majoritively sleek lines), the trouser suits, oversized macs and boots are a dream!

If you like me, like suits, Eudon Choi is the guy to go to for an oversized pink option, and Daks are channelling a pinstripe (schoolgirl) vibe! If you love a bit of lilac, get thee to Joseph for lilac and checks, and remember you can mix and match! 

Whether you are a glamour puss, or a sport billy, there is no doubt you can find something you fancy in London’s fabulous talent. Enjoy and happy shopping.

Sara Darling

Hello there, Thanks for reading! I am an ex fashion stylist (gave it up to follow my gypsy soul). Now writing words for mags and websites on culture, fashion, travel and wellness. As well as copywriting for numerous fashion and travel clients, I write features, interviews and reviews for clients including Schon! magazine, Riverside Journals, Style of the City magazine, Eluxe magazine, Kensington and Chelsea magazine, Stylenest.com, FlushtheFashion.com, Faultmagazine.com, Luxurylifestylemagazine.com, BespokeBlackBook.com and more! Follow me on Twitter and Instagram @WordsByDarling @1stClassDarling